Microsoft's Sneaky Move: A Price Hike for Xbox Gift Cards?
In a move that has left many Microsoft Rewards users scratching their heads, the tech giant has quietly implemented a significant increase in the points required to redeem Xbox gift cards. This unexpected change has sparked controversy and left gamers wondering about the reasoning behind such a decision.
Microsoft seems to have a habit of making subtle alterations to its Rewards program. Last year, they removed the option to directly apply Rewards points to Xbox Game Pass subscriptions, and now, they've made it more expensive to claim gift cards. The price increase rolled out overnight, catching many off guard.
For instance, a user who had accumulated enough points for a £25 gift card, previously valued at around 29,445 points, now finds that the same card costs 30,995 points. This trend has been observed across multiple regions, with users from the US, UK, Canada, Europe, Australia, Brazil, and beyond reporting similar experiences.
The price hike is particularly confusing due to the varying regional prices and discounts based on Microsoft Rewards levels. However, it appears that Microsoft has increased the prices of all Xbox gift cards by approximately 5.3% in the US and the UK. A $10 Xbox gift card, which previously cost 9,500 points with a level 2 discount, now requires 10,000 points. Similarly, in the UK, a £10 gift card has jumped from 11,780 points to 12,400 points.
While the increased points requirement is frustrating, it's the lack of transparency from Microsoft that has many users irked. A straightforward announcement explaining the change would have been appreciated, but instead, Microsoft opted for a stealthy approach, hoping the change would go unnoticed.
What are your thoughts on this unexpected price hike? Share your experiences and opinions in the comments. Are you noticing the increase in your region? And don't forget to check out the new Game Pass Quest that some users received at the start of the month!
Written by Sean Carey, an Xbox enthusiast and journalism graduate, who is dedicated to exploring the best Xbox games and achievements. Stay tuned for more Xbox coverage and analysis from TrueAchievements, and don't forget to add us as a Preferred Source on Google News for all the latest Xbox news and insights delivered straight to your feed.